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GEO Is the New SEO. Here’s Why You Should Care
The Trend Generative Engine Optimization, or GEO, is changing how information is found. As more people use AI tools like ChatGPT or...
Jul 201 min read


Incorporating Sustainability Narratives in Advanced Public Relations
Sustainability is not just a buzzword but a critical component of corporate strategy. For advanced public relations professionals,...
Aug 25, 20243 min read


Future of Public Relations in the Public Sector: Artificial Intelligence will change the industry
Artificial Intelligence (AI) is revolutionizing various industries, and public relations is no exception. The impact of AI on public...
Jul 23, 20235 min read


A Step-by-Step Guide: How to Write an Effective Crisis Communications Plan
Step 1: Identify Potential Crises and Risks crisis identification, risk assessment, potential crises in business, crisis scenarios...
Jul 22, 20236 min read
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